The long awaited FTC privacy report is out. It mentions a complaint against the retailer Sears, in which the Commission claimed that Sears paid $10 to consumers who visited its websites and agreed to download “research” software that the company said would confidentially track their “online browsing.” See In re Sears Holdings Mgmt. Corp., No. C-4264 (Aug. 31, 2009), http://www.ftc.gov/os/caselist/0823099/090604searsdo.pdf (consent order). The complaint charged that the software in fact collected vast amounts of information, such as the contents of consumers’ shopping carts, online bank statements, drug prescription records, video rental records, and library borrowing histories. Only in the middle of a lengthy user license agreement, available to consumers at the end of a multi-step registration process, did Sears disclose the full extent of the information the software tracked. The Commission issued a consent order against Sears requiring the company to stop collecting data from the consumers who downloaded the software and to destroy all data it had previously collected.
Mary: This just came in as a comment to http://blog.librarylaw.com/librarylaw/2005/11/my_library_elf_.html but I figured no one would see it there. I think that any smart tech person could figure out how to "roll your own" RSS feeds from a library's LMS system, needing only the user's library card number and PIN (if needed to get into the records). Why do you say end users couldn't empower Elf to act on their behalf... wouldn't that be considered consent? Is consent sufficient in the UK?
What concerns me is that the users don't need to give consent if the LMS password system is weak, as it is in so many libraries in the U.S. Your ex-girlfriend needs only your library card number and sometimes a (weak) PIN (often the last four digits of your phone number). Do UK LMS companies offer stronger PINs than four digits?
Many have told me that that this weak security has always been the case, Elf or no Elf. The difference that Elf or any RSS feeds (laden with personal content) makes is the convenience of daily delivery of the records from hither and yon.
By the way, I just happened to go back to the search box in Bloglines the other day, and typed in "library elf for" and then chose [Search for Feeds] and got about 200 personal feeds from probably unwitting library users. Gives me their first names and one more click shows their libraries, books out/requested etc. At least Elf got rid of their email addresses. Still, quite disconcerting to see so much personal information floating around, free for me to capture. I could (but won't) add a screenshot of the names with the libraries and titles.BloglinesElfScreenshot.doc